So, you’ve decided to order a set of custom coffee mugs to spread the word about your business or cause. But there’s a wide selection of pottery providers out there and a host of different mug materials and styles to choose from. It may be tempting to jump on the first or cheapest option you come across, but doing some research and careful deliberation will ensure that you get the most bang for your buck. And one of the first and most important decisions you’ll need to make when ordering custom mugs is choosing between earthenware and stoneware products.

Stoneware and earthenware are two common forms of pottery, and each utilizes different types of clay and a unique preparation process. Believe it or not, there are significant quality differences between the two that you need to be aware of before placing an order. Here at Grey Fox Pottery, we’re fully dedicated to providing you with all the tools you need to choose the right pottery products. So today, we’ll be discussing the key differences between stoneware and earthenware and helping you determine which type will work best based on your needs and budget.


Earthenware is pottery that hasn’t been fired to the point of vitrification (the transformation of a substance into glass). These products are only fired to around 1922 °F, so they’re slightly porous when first fired. In order to make them waterproof, earthenware pottery must be glazed or have a slip (a special liquid clay mixture) applied.

Earthenware is commonly used as modern household dinnerware because it’s so cheap and simple to make compared with other forms of pottery. Regrettably, it’s also significantly less sturdy and durable than stoneware. Earthenware is weak and can easily chip and break, particularly if it isn’t strengthened with glaze or slip. Despite its flaws, this material is a good choice for your coffee mugs if you need to save a little cash and aren’t ready to invest in something stronger yet.


Stoneware is fired at a higher temperature than earthenware. This type of pottery is generally fired to around 2370 °F, which vitrifies the materials and makes the product impervious to liquids even without glaze or the application of slip. However, glaze can still be applied to stoneware for decorative effect.

Stoneware is less commonly used than earthenware, but it’s much stronger and more resistant to chipping. In fact, this form of pottery is so tough that it can resist scratches from steel tools. Stoneware coffee mugs are a fantastic option for buyers who want a product that will last several years. They cost slightly more than earthenware mugs, but you get what you pay for.

Choose Stoneware for Quality Custom Mugs

One of the biggest perks of choosing stoneware over earthenware is that it allows you to safely invest in handmade mugs. There are some gorgeous custom earthenware cups and mugs out there, but their inferior quality means that they’re much more prone to shattering or chipping. Handmade stoneware mugs combine beautiful and unique designs with durability and longevity. If you do elect to order custom mugs for your kitchen, brand or business, make sure you find a pottery company that can perfectly create or replicate a design that you’ll love.

Grey Fox Pottery: 100% American Stoneware Coffee Mugs for Your Brand

Grey Fox Pottery provides handmade stoneware mugs made by our exceptionally talented team of American artists. These experts have mastered the art of showcasing company logos and artwork by using a signature Ceramic Scrimshaw process to carve precision details into each quality mug we craft without compromising its structure or integrity. All you need to do is send us a copy of your black-and-white artwork, and we’ll take care of everything else.

When you order custom mugs for your brand, you want to wow everyone who sees them. You want vibrant and memorable products that draw eyes and leave great impressions about your business. Unfortunately, a vast majority of pottery providers offer nothing but bland and generic mug designs, and it’s almost impossible to stand out when you look exactly the same as every competitor. To impress and astound, you need mugs with as much personality and uniqueness as your brand.

Grey Fox Pottery offers a variety of glazes and colors for our custom mugs, including standard single colors or two-tone combination finishes for a more artistic look. Construct a perfect one-of-a-kind look for your mugs using our massive selection of gorgeous glaze colors. Can’t decide on just one? No problem. You can make as many orders as you’d like. Just remember that we have a 48-piece minimum for each order.

Note: All mugs come with a complementary cork O-ring or cork pad (your choice) at no additional charge. We recommend you wash your mug by hand to ensure the cork stays intact.

Order Quality Stoneware Mugs Today

You just read a little over 800 words about the complexities and nuances of ordering coffee mugs. Who knew picking up the right pottery for your brand could be so complicated?

Fortunately, with Grey Fox Pottery, making wholesale orders is simple and easy. Just follow this link and leave your contact info, the style and quantity of mugs you want, and a high-resolution image of the artwork you want featured on your beautiful new stoneware.

Oh, and be sure to check out our Facebook page if you want to see more of our cool pottery pieces.